Conversion Rate Optimisation is an important part of marketing that businesses can’t afford to ignore. CRO is one of the many vital activities that are able to capture the customers’ attention and lead them to your desired goal. Your conversion rate is a reflection of how your visitors are interacting with your business. To make …
Data collection is a must in today’s business world. Data provides an in-depth insight into how prospects interact with particular products or services. There are several sources of data depending on the type of business you run. Any form of data collected will help you create a marketing strategy that bears fruits within the desired …
Lead generation is important in making your online business a success. Having a well thought out lead generation strategy will help you reach out to more people and in return make sales. It doesn’t matter where you are in your digital marketing journey, we listed some of the most effective lead generation strategies to help …
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